Anybody was a curated experience that challenged the norms of the fashioned body. The project was a collaboration between Danish Fashion Institute, Femmes Régionales and curator Ane Lynge-Jorlén during Aarhus 2017 – European Capital of Culture, where some of the finest Danish fashion and art talents were asked to rethink and reinterpret the body beyond the limits of fashion.

The creations were first showcased at a grand event opened by esteemed editor Penny Martin of the Gentlewoman. The experience also included food-art by Augusta Sørensen and music composed by Lil-Lacy. The project then transformed the large windows at department store Salling into a flesh coloured universe of weird and wonderful with daily performances. For us the project included co-curation, exhibition and event design, a full visual identity and web design of and production of still and moving images.

Talents: Anne-Sofie Overgaard, Cæcilie Dyrup, Emilie Grubert, Esben Weile Kjær, Fjord Ruby, Liselotte Hornstrup, Marie Munk, Marie Sloth Rousing, Nanna Bernholm, Olly van Huizen, Siff Pristed, Stinemai and Stine Sandermann. Photos by: Alexander Höllsberg and Paw Gissel. Movie: Carl Marott.

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The idea for Daily Fiction was to create a candy store for grown ups, and by combining the products in different selections creating unique stories. A playful tone of voice was developed to add an extra touch and unique personality to each product. The project included design of the products, with everything from color scale, print design, materials and surfaces to wrapping and in the end also concept for images, presentation and event. The Daily Fiction concept has launched globally to delight stationary aficionados and novices around the world.

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